Hey Fellow Female Business Owner

In this post I wanted to talk about visibility and what that actually means – especially when it comes to you and your business.  I'm also sharing 10 practical tactics to help you be more visible.    When I say ‘practical tactics’, I mean things that you can...

Hands up who loves a good quote? There are many quotes to live by and they've all been shared online countless of times.   You can’t scroll through your Instagram feed without being hit with one or two (or 22) these days, can you? There are quite literally...

  If you’ve been following my work for a while, you might have come to think of me as a ‘digital marketing coach’.    And you wouldn’t be wrong. That’s exactly what I once called myself too. But recently, I’ve made the decision to niche down and get more...

  This blog is all about how to promote an event – because if you’re a small business owner, chances are you’ll be running (or at least thinking about running) an event in the near future.    And you’ll want that event to be as successful as possible, right?...

  You know sometimes the weeks just don't go how you want them?It’s been one of those weeks for me.    But since being a mum, owning my own business and trying to keep some semblance of sanity, I’ve become very good at letting certain things go.    I...

There are more than a few marketing tools at a business owner’s disposal. And with all the options out there it can feel, well, overwhelming to say the least.    Which is why I wanted to share with you the top 10 marketing tools I couldn’t run my business...

Today I wanted to dig into the term ‘content marketing’ to show you how it can increase brand awareness.   I can hear you thinking: hold up, what’s brand awareness? And fair enough. So let’s start there.    In a nutshell, brand awareness comes down to how...

As a marketer or business owner, understanding your target audience is vital. To put it simply, it’s the basis of everything you do with your marketing.    I know, I know. That sounds like a lot of pressure but your target audience is one of the few things you...

Are you one of the many small business owners working from home? Heck, in the age of COVID who isn’t working from home.    I was an early-adopter but I’m lucky enough to have a dedicated work space, which I’ve recently redecorated. It’s full of inspiration and...

Does it sometimes feel as if you’re treading water with your small business? Like you’re constantly working but not really achieving your goals?    No doubt you started your business because you're passionate about something. Or had experience in a particular...

If you’re a business owner, it probably feels like there are 110 things that you should be focusing your time on. I know because it’s something I struggle with every day.     No matter how hard Tim Ferris tries to spin it, single-tasking just doesn’t quite pack...